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Finding Funds in the Credit Crunch

By Anna Masker In standard2nd July, 2009

Will you have enough funds to take advantage of the economic upturn? Despite “green shoots” of economic recovery, one problem still persists for many small businesses: access to credit. For those businesses battered by the recession, cash can be hard to come by to fund day-to-day operations, let alone expansion. We’ve come up with a

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Webinar: “Three #s That Drive Your Business”

By Anna Masker In standard23rd June, 2009

If you want to use your numbers to help you manage your business but don’t have the time to pour over pages of reports to figure it which ones to use– this seminar is for you. We’ve come up with three simple numbers that drive every business’ money-making engine. These numbers are easy to find and

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Want to boost profits? Fire your “best” customers.

By Anna Masker In standard1st June, 2009

You pick up the phone, it’s “them” again– you know, the customer that calls and complains, who needs everything delivered yesterday and who pays late? You are miserable serving them but, hey, they are one of your best customers—they buy a lot and have done so for years. News flash: It might be time to

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What’s your Plan B?

By Anna Masker In standard11th May, 2009

Inc. Magazine had a great interview with Jack Stack, CEO of SRC Holdings and author of the book The Great Game of Business. SRC Holdings is managing well even in this environment—chalk it up to Stack’s constant paranoia and always having a Plan B. Here’s how to develop a Plan B: Be paranoid. Stack is

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6 Simple Ways to Reduce Healthcare Costs

By Anna Masker In standard30th April, 2009

I asked Tina Piccinnini of Coastal Financial Group how employers can reduce their healthcare costs. Her answers are below. If you want more information, please email Tina or call her at (973) 952-0300 x119 What are simple things can employers do to reduce their healthcare costs? Have 5 different plans for 5 employees: Most employers

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The value of being easy…

By Anna Masker In standard21st April, 2009

Now that I have your attention—let me clarify… I believe that there is huge value in being easy to work with—so much so that customers would pay a premium for it, even in this economy. If you think about it, everyone is running around, trying hard to make a sale, and trying to find new

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Going with the flow—a lesson learned from dying Easter eggs

By Anna Masker In standard9th April, 2009

I spent a better part of Saturday afternoon dying Easter eggs with my two kids (ages 6 and 3) and my 85 year old grandmother who has Alzheimer’s. In spite of my best efforts to keep the proper assembly line going, there was no holding back two kids who couldn’t wait to get their hands

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To find cash in your business- staple yourself to an order

By Anna Masker In standard31st March, 2009

The first lesson that most start-ups learn is the difference between profit and cash flow. Even established businesses lose sight of cash flow when times are good, since high profits tend to generate sufficient cash. It takes tough times like these for businesses to take a good hard look at how cash is used and

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In awe of entrepreneurs

By Anna Masker In standard30th March, 2009

Many of my colleagues and friends are entrepreneurs. Many have been impacted by the recession facing limited financing, declining sales and tight cash flow. Many are undaunted that they will make it through. Entrepreneurs have started their businesses because they seized an opportunity. Many took the jump from cushy corporate jobs with long hours and

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Shaking the money tree– finding cash in your business

By Anna Masker In standard15th March, 2009

When you are short of cash, do you immediately think of going to the bank for more money?  With banks tightening standards these days it might be best to look inside your business for cash that is tied up in day to day operations. Remember the saying money doesn’t grow on trees?  Well, let’s pretend

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