0

And they’re off! Setting your strategy for 2009

By Anna Masker In standard7th January, 2009

The beginning of the new year always makes me think of the the start the Kentucky Derby. Some horses eagerly line up, others cajoled, and others are pushed into the starting gates. You can feel the energy and anticipation in the air as the final gate closes behind the last horse. Everyone holds their breath

0

Even small businesses need an emergency fund

By Anna Masker In standard30th December, 2008

With the extreme downturn and credit crunch, many of my clients have found themselves needing additional cash to keep their operations going. Yet some of them found their credit lines reduced, credit cards cancelled, and new capital hard to find. While hoarding cash is not the answer, having access to it, whether through a line

0

Play defense with a good offense

By Anna Masker In standard22nd December, 2008

I am not a huge football fan, much to my husband’s dismay, but I do follow Peyton Manning, quarterback of the Colts. If you have ever watched Peyton play, then you know that he studies the formation of the defensive team and adjusts his plays accordingly, often seconds before the ball is snapped. Similarly, as

0

Have a plan

By Anna Masker In standard19th December, 2008

When shopping for some outdoor furniture, I received a recommendation to go to a particular store. When I arrived, I walked into the shabby retail location feeling very unimpressed. However, after speaking with the business owner I found that his retail location resulted in only a mere fraction of his sales and that the majority

0

The lesson in layoffs

By Anna Masker In standard14th December, 2008

There were 533,000 jobs lost in November alone. Add that to the hundreds of thousands of jobs lost over the course of the year and 2008 could be a record year for layoffs. With so many jobs being eliminated in such a short period of time it begs the question: should those people have been

0

Unusual places to look for cost cutting

By Anna Masker In standard25th November, 2008

We all know that we should turn the lights off at the end of the day, and cut down on buying extraneous office supplies, where else can you look to save some money for your business? Get your unemployment rate audited: Did you know that your unemployment rate increases with the number of claims filed

0

Are your operations leaving money on the table?

By Anna Masker In standard14th November, 2008

Over the summer I used to go to a gas station along a route I frequently traveled.  Their prices were the best in the area.  At this point of the summer gas prices were nearing $4.00/gallon, and I drive a mid-size SUV which guzzles gas like it is going out of style.  So filling up

0

“Preparing for the Upswing”

By Anna Masker In standard3rd November, 2008

“Preparing for the upswing.” I read that somewhere and thought it was a fantastic saying, especially with all the doom and gloom of the business news today. Instead of ducking for cover and waiting for this financial storm to pass, we should be trying position ourselves for the future. Here’s how: Clean house now-take a

Contact Us

90 East Halsey Road
Suite 327
Parsippany, NJ 07054

Tel: (973) 659-1430
Fax: (973) 659-1490
info@profitpointconsulting.com

Get Our Newsletter

Join our newsletter today by signing up using the below link.
Sign Up Now