Business Model

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Growing your way into bankruptcy

By Anna Masker In standard4th May, 2017 Growing your way into bankruptcy

“PAUSE, PAUSE, PAUSE!!!” I was yelling at the remote and pushing every button.  I had somehow put the TV show my husband and I were watching  in fast-forward mode.  Exasperated, I tossed the remote to my husband who deftly found the pause button and stopped the madness.  After he stopped laughing, he revoked my remote

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It’s more than flipping a switch

By Anna Masker In standard21st April, 2017 It’s more than flipping a switch

“It can’t be THAT hard…”  That was the unspoken message my prospect was giving me over the phone. I knew where this was heading. It was leading to a “thanks, but we can do it ourselves” conversation.  I knew it would have taken them a lot longer, a lot more energy, and a lot of trial and error

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Trust me, I’ve got a great business here

By Anna Masker In standard31st March, 2017 Trust me, I’ve got a great business here

Looking at the numbers before me I realized that this business owner obviously never used his financials to make decisions.   In short form…they were a mess.   Don’t get me wrong.  He had a very successful business which he grew by his gut feel.  You know– it’s the entrepreneurial intuition that makes many non-business people

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“The Short Hurt”

By Anna Masker In standard24th March, 2017 “The Short Hurt”

I think I’m in love…   I’ve fallen hard for a phrase I just heard and I cannot get it out of my mind because it sums up everything so succinctly and powerfully that my many, many words and conversations with clients and blog posts over the years could never do.  It is “The Short

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Why we DON’T recommend QuickBooks Online – PART 2

By Anna Masker In standard10th March, 2017 Why we DON’T recommend QuickBooks Online – PART 2

We often get asked if we recommend QuickBooks Online (QBO).  In many cases we say no.    In our last post, we talked about how QBO lacks many important features for growing businesses using their financial system for both analysis and keeping control over their finances.     In addition to not handling job costing and

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Why we don’t recommend QuickBooks Online – PART 1

By Anna Masker In standard2nd March, 2017 Why we don’t recommend QuickBooks Online – PART 1

QuickBooks Online. It’s beautiful concept: your financials at your fingertips. It’s mobile. It’s sleek. …but we don’t recommend it for our clients. Here’s the thing… once you pull back the curtain on the mega-marketing campaign that Intuit is putting against QuickBooks Online (QBO), you’ll find a software that falls short on important features. Do we wish we could

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Are you missing revenue opportunities?

By Anna Masker In standard3rd February, 2017 Are you missing revenue opportunities?

I was running into the grocery store to “pick up a few things.”  I bypassed the carts and picked up a hand basket and headed in, armed with my small list of 5 items. Fifteen minutes later, my “few things” turned into an overflowing basket that weighed 30 pounds. As I stood in the aisle

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Just leave it, PLEASE!

By Anna Masker In standard26th January, 2017 Just leave it, PLEASE!

We’re taking my dog to classes so she can become a certified therapy dog. One of the commands we are working on is “Leave it.” It’s where she needs to be able to ignore distractions from her “work.”  The other day I was taking her for a walk and a rabbit ran right in front

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“What?! You’re leaving?!”

By Anna Masker In standard20th January, 2017 “What?! You’re leaving?!”

The business owner on the other end of the line still sounded shell shocked. His bookkeeper had just walked into his office to announce she was quitting. He was calling us for some emergency transition help. Like many small businesses, this woman ran his whole back office operation. She managed cash, she paid the bills,

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WHEW!!

By Anna Masker In standard4th January, 2017 WHEW!!

Whew! Whether you are breathing a sigh of relief that you can put a dismal 2016 behind you or breathing a sigh of gratitude for the break the holidays provided from your record-breaking year, the start of the new year is a good time to pause and reflect on the good and the bad of the previous

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179-15 Route 46 West #187
Rockaway, NJ 07866
Morris County, New Jersey

Tel: (973) 659-1430
Fax: (973) 659-1490
info@profitpointconsulting.com

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