Increase revenue

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Are you missing revenue opportunities?

By Anna Masker In standard3rd February, 2017 Are you missing revenue opportunities?

I was running into the grocery store to “pick up a few things.”  I bypassed the carts and picked up a hand basket and headed in, armed with my small list of 5 items. Fifteen minutes later, my “few things” turned into an overflowing basket that weighed 30 pounds. As I stood in the aisle

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Funding for consulting in Jobs Act

By Anna Masker In standard18th March, 2012

If you are a growing business with 7 or more full-time employees, and you find that help from a consultant could get you past a particular hurdle, you may qualify for funding for consulting through the Jobs Act.

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The empty spot on your bench

By Anna Masker In standard25th May, 2011

Ask any business owner if they ever have enough money or enough people to get the job done and their answer is probably a guffaw and a resounding “NO!”

When you ask them who they need (in a perfect world) you’ll hear they need sales people, operations people and line workers. Rarely do they say they need this one critical position.

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Looking beyond your Giant Clients

By Anna Masker In standard8th March, 2011

If you’re like most companies, at some point you’ve had a large customer that’s made up a majority of your income. We refer to them as giant clients. It’s hard to look past the steady stream of orders, and the big fat checks. In the back of your head you know you’ve got all your eggs in one basket but it’s hard to think about that when you are so consumed in the day-to-day of delivery and service. It’s a good idea to start diversifying your portfolio of customers—adding more and possibly in different industries. You’ll need to get creative and here’s how…

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“Keel it up!”

By Anna Masker In standard18th January, 2011 “Keel it up!”

I used to row on the crew team in college. For those of you who know me, at 5’2″ I’m not exactly the typical long and lanky rower-type. Despite my lack of height we did pretty well for a bunch of novices—and even won some regional races. But that’s beside the point. The boats we

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The value of being easy…

By Anna Masker In standard21st April, 2009

Now that I have your attention—let me clarify… I believe that there is huge value in being easy to work with—so much so that customers would pay a premium for it, even in this economy. If you think about it, everyone is running around, trying hard to make a sale, and trying to find new

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Have a plan

By Anna Masker In standard19th December, 2008

When shopping for some outdoor furniture, I received a recommendation to go to a particular store. When I arrived, I walked into the shabby retail location feeling very unimpressed. However, after speaking with the business owner I found that his retail location resulted in only a mere fraction of his sales and that the majority

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Are your operations leaving money on the table?

By Anna Masker In standard14th November, 2008

Over the summer I used to go to a gas station along a route I frequently traveled.  Their prices were the best in the area.  At this point of the summer gas prices were nearing $4.00/gallon, and I drive a mid-size SUV which guzzles gas like it is going out of style.  So filling up

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Rockaway, NJ 07866
Morris County, New Jersey

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