Planning

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How much should you have in cash reserves?

By Anna Masker In standard31st August, 2017 How much should you have in cash reserves?

Hurricane Harvey has caused a tremendous amount of damage in Houston, TX.  Unfortunately, many of these businesses are relying on their insurance to cover the damages.  However, many business owners may be disappointed that their policies have exclusions that leave them holding the bill for much of the rebuild and repair.  Sadly, many of these

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You can’t run your business by looking at your bank balance

By Anna Masker In standard4th August, 2017 You can’t run your business by looking at your bank balance

Is this how you check on the health of your business? Step 1: Log in to your bank. Check the balance. Do a few small calculations in your head. Breathe a sigh of relief or panic and make a few phone calls. Step 2: Check sales numbers. Do a few small calculations in your head.

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How to develop effective KPIs to drive your business

By Anna Masker In standard14th July, 2017 How to develop effective KPIs to drive your business

In our last post we talked about how you can kill the effectiveness of your Key Performance Indicators (KPIs) by trying to measure too many of them. I think that a big reason why business owners overdose on KPIs is that they don’t know how to develop a meaningful KPI, and fall into the trap

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Killing KPIs

By Anna Masker In standard27th June, 2017 Killing KPIs

There is a new epidemic hitting businesses today.  Many companies are overdosing on, of all things, KPIs. Business owners can easily kill the effectiveness of their KPIs by trying to measure too many of them at the same time. When an owner first starts using KPIs, they often go crazy. “What gets measured gets done,” they think. Many

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Why doing client work is bad for your business

By Anna Masker In standard16th June, 2017 Why doing client work is bad for your business

I looked at my calendar, and 75% of the month was color-coded blue. I knew that was very bad. Blue on my calendar=client work. And me doing client work is bad for my business. If I had to guess, you doing client work is bad for your business too. I’ve been color-coding my calendar for

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Growing your way into bankruptcy

By Anna Masker In standard4th May, 2017 Growing your way into bankruptcy

“PAUSE, PAUSE, PAUSE!!!” I was yelling at the remote and pushing every button.  I had somehow put the TV show my husband and I were watching  in fast-forward mode.  Exasperated, I tossed the remote to my husband who deftly found the pause button and stopped the madness.  After he stopped laughing, he revoked my remote

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It’s more than flipping a switch

By Anna Masker In standard21st April, 2017 It’s more than flipping a switch

“It can’t be THAT hard…”  That was the unspoken message my prospect was giving me over the phone. I knew where this was heading. It was leading to a “thanks, but we can do it ourselves” conversation.  I knew it would have taken them a lot longer, a lot more energy, and a lot of trial and error

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The miraculous multiplying dollar

By Anna Masker In standard15th March, 2017 The miraculous multiplying dollar

The math wasn’t working out.    Our client just relayed to us what he was going to do with the profits of the large account they just landed.  But when we added up how he was going to divvy up the profits, he basically was spending the same $100,000 six times over.    We call

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Why we don’t recommend QuickBooks Online – PART 1

By Anna Masker In standard2nd March, 2017 Why we don’t recommend QuickBooks Online – PART 1

QuickBooks Online. It’s beautiful concept: your financials at your fingertips. It’s mobile. It’s sleek. …but we don’t recommend it for our clients. Here’s the thing… once you pull back the curtain on the mega-marketing campaign that Intuit is putting against QuickBooks Online (QBO), you’ll find a software that falls short on important features. Do we wish we could

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Are you missing revenue opportunities?

By Anna Masker In standard3rd February, 2017 Are you missing revenue opportunities?

I was running into the grocery store to “pick up a few things.”  I bypassed the carts and picked up a hand basket and headed in, armed with my small list of 5 items. Fifteen minutes later, my “few things” turned into an overflowing basket that weighed 30 pounds. As I stood in the aisle

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