Planning

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The Learnings are in the Gaps

By Anna Masker In standard16th December, 2016 The Learnings are in the Gaps

“The learnings are in the gaps!”  I exclaimed. My team looked puzzled.  We were having an internal meeting, talking about how to explain to the client the value of (and the difference between) P&L Projections and a Business Plan.  We get it.  To us, it’s a no-brainer, a slam-dunk, a need-to-have-to-run-your-business, type of investment.  But,

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Bye-Bye Bookkeeper, Your Job is Becoming Obsolete

By Anna Masker In standard30th November, 2016 Bye-Bye Bookkeeper, Your Job is Becoming Obsolete

I’m just going to say, I’m glad we offer advisory and other services outside of bookkeeping, because if I were a straight-up bookkeeper today, I’d be seriously concerned about my job. That’s the message I took away from a recent accounting conference I attended after first-hand discussions with various technology providers exhibiting. Technology is making

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Death by DIY

By Anna Masker In standard17th November, 2016 Death by DIY

The client called me almost 6 months after we had originally spoken.  They had chosen to take our suggested solution and implement it themselves, saying it was cheaper to do it in house rather than to hire us. Six months later, what they had was a bigger mess than what they started with.  Unfortunately, they

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Squirrel!!!

By Anna Masker In standard3rd November, 2016 Squirrel!!!

It’s conference season for me.  I’ll admit, at these conferences I’m like a kid in a candy shop. It’s the new technology that gets me excited, and there are so many new developments even since last year, it’s unbelievable. I find myself saying again and again, “oh, we could use that…” or, “our client would LOVE

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Pay attention to Project Velocity

By Anna Masker In standard13th October, 2016 Pay attention to Project Velocity

Here’s a common scenario:  You are in your post-project wrap up meeting.  The team finished the project under budget and within the allotted hours.  The client is satisfied with the work and everyone on the team starts congratulating themselves on a “job well done.” Except no one mentions that the project took 3 months longer

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Managing by Matching

By Anna Masker In standard29th September, 2016 Managing by Matching

Sometimes when we do our monthly reviews with clients, a theme appears.  This month it was matching. Matching means making sure that revenues and expenses are matched in the same period.  In layman’s terms it simply means if you invoiced a client for work done in that month, you want to make sure all the

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Scaling up: Don’t leave your accounting department behind

By Anna Masker In standard19th August, 2016 Scaling up: Don’t leave your accounting department behind

You may have started this business on your kitchen table, or in your garage, or, even in a trendy new co-working space.  But now you’re officially a “big” company, pulling in a couple million — with your own office space and a staff and a lot of growth on your horizon. You are a real

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Can you afford to hire another person?

By Anna Masker In standard15th July, 2016 Can you afford to hire another person?

It’s the classic chicken or the egg situation. Do you hire a new person to handle all the new business you think is going to come in?  Do you wait for the new business to come in then hire someone? It’s the age-old question every entrepreneur has had to consider. Hiring a new person is

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Your Business’ GPS

By Anna Masker In standard1st July, 2016 Your Business’ GPS

I love the Waze app on my phone.   What I like about Waze, is that it’s more than just a GPS app– it is like a mini-copilot.  It tells you when there is debris on the road ahead, where the police are, and how long you’ll be sitting in traffic.  I use it all

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You can’t make good decisions when your numbers are crap

By Anna Masker In standard16th June, 2016 You can’t make good decisions when your numbers are crap

From the silence on the other end of the phone, I knew I had lost them.    I had spilled my guts and had broken every rule of sales in the process. I cringe now thinking how I tried to convince the business owner on the other end of the line why having a strong

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