Planning

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Your Business’ GPS

By Anna Masker In standard1st July, 2016 Your Business’ GPS

I love the Waze app on my phone.   What I like about Waze, is that it’s more than just a GPS app– it is like a mini-copilot.  It tells you when there is debris on the road ahead, where the police are, and how long you’ll be sitting in traffic.  I use it all

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You can’t make good decisions when your numbers are crap

By Anna Masker In standard16th June, 2016 You can’t make good decisions when your numbers are crap

From the silence on the other end of the phone, I knew I had lost them.    I had spilled my guts and had broken every rule of sales in the process. I cringe now thinking how I tried to convince the business owner on the other end of the line why having a strong

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Delegating vs. Abdicating

By Anna Masker In standard31st May, 2016 Delegating vs. Abdicating

Michael Gerber in his book The E-Myth, has a famous saying: ” You need to work on your business not in it. ” In order to start working “on” your business in strategy, marketing and other management tasks you need to start pushing some responsibilities to your team as you grow.  In our experience there

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Staying Scrappy

By Anna Masker In standard27th May, 2016 Staying Scrappy

6 years ago we got a dog. She was the scrappiest thing we ever saw.   Before getting to the shelter, and before we even saw her, we had agreed on a name — Chloe.  But when we got to see her, well, let’s just say she didn’t look as refined as a “Chloe”.  She was

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Meh. Here’s Our Obligatory Year-End Checklist:

By Anna Masker In standard17th December, 2015 Meh. Here’s Our Obligatory Year-End Checklist:

Why is it at the end of every year everyone puts out a checklist of items they need to do before the new year begins?  Are we not more creative than that? Bah humbug.  Checklists are boring!   Let’s call it something different… the “Year-End Wrap Up”.   Yes—that’s it! Ok, it’s really a checklist, but humor

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Is your accounting department helping you spot the iceberg?

By Anna Masker In standard18th March, 2012

What would have happened to the Titanic if they knew about the size of the iceberg before they hit it? If you aren’t getting the right– and timely– information from your accounting department, it may be a sign that it may need an overhaul.

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The empty spot on your bench

By Anna Masker In standard25th May, 2011

Ask any business owner if they ever have enough money or enough people to get the job done and their answer is probably a guffaw and a resounding “NO!”

When you ask them who they need (in a perfect world) you’ll hear they need sales people, operations people and line workers. Rarely do they say they need this one critical position.

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Brain drain- when a critical employee leaves

By Anna Masker In standard12th May, 2011

Think about how much knowledge walks out your door every day. How would your business be affected if a few key people didn’t come back? What if that employee is you?

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Let’s talk about money—YOUR money

By Anna Masker In standard28th February, 2011

OK, I’ll be frank. Sometimes business owners can be the greatest downfall of their own companies. You’ve probably heard the hundred ways this is possible from management and HR issues to lack of “business” skills. I’m in the business of finance, so I’ll talk about only one—handling money. There are two scenarios where a business

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Budgeting is sooo 2010

By Anna Masker In standard19th January, 2011 Budgeting is sooo 2010

If you’re like me, you’ve gotten dozens of emails about why you should set up a budget for 2011. The word “budget” often spurs a collective groan. It sounds so restrictive. Not to mention the effort that needs to go in to putting one together and the tediousness of all that number crunching. No thanks.

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