Pricing

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Pricing for Profitability

By Anna Masker In standard15th June, 2012

Getting your pricing right is critical in balancing profitability and market share, yet many companies don’t have a well thought out pricing strategy.  In this webinar we covered why you should have a pricing methodology & strategy, some of the analytics around optimal pricing and the impacts of pricing changes on your organization.

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The empty spot on your bench

By Anna Masker In standard25th May, 2011

Ask any business owner if they ever have enough money or enough people to get the job done and their answer is probably a guffaw and a resounding “NO!”

When you ask them who they need (in a perfect world) you’ll hear they need sales people, operations people and line workers. Rarely do they say they need this one critical position.

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Downfalls of cost-plus pricing

By Anna Masker In standard16th February, 2011

Many companies that offer unique or custom products figure out what to charge by adding up their costs and tacking a markup on top of that. That’s called cost-plus pricing. However without being careful, you may find that cost-plus pricing can actually benefit your customers more than you.

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Why Mix Matters

By Anna Masker In standard9th February, 2011

Have you ever wondered why you may be selling more and more but aren’t making any more money? You may have a problem with your mix. Just as too much of one ingredient can ruin a recipe, mix can make the difference between profitability and losses, a cash crunch and money in your pocket. It

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How well have you figured out the 4Ms of business?

By Anna Masker In standard9th January, 2011

For any business to be successful, they need to have a good plan looking at the 4Ms of business: Money. Do you have enough money so that your business is paying its own bills? Or does the owner or investors need to sink their funds into the business to keep it afloat? If you are

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Webinar: “Three #s That Drive Your Business”

By Anna Masker In standard23rd June, 2009

If you want to use your numbers to help you manage your business but don’t have the time to pour over pages of reports to figure it which ones to use– this seminar is for you. We’ve come up with three simple numbers that drive every business’ money-making engine. These numbers are easy to find and

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“Preparing for the Upswing”

By Anna Masker In standard3rd November, 2008

“Preparing for the upswing.” I read that somewhere and thought it was a fantastic saying, especially with all the doom and gloom of the business news today. Instead of ducking for cover and waiting for this financial storm to pass, we should be trying position ourselves for the future. Here’s how: Clean house now-take a

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